With a distributed file system like IPFS, you don’t upload your files to the network; you put them on your node and let others download them. So what if your files are useless to anyone but yourself? How can you make them valuable to others, so they will spread across the network and be reliably available out there?
I demonstrate here one method that’s kinda silly, but might be a useful thought experiment toward more practical ideas. Also steganography, which is just cool.